Northline Roofing & Exteriors · Example project

Turn local searches into booked visits

Trace ad spend through service-area checks, qualified inquiries and booked roof inspections.

Read the project brief

Interactive example.

Northline RoofingInteractive campaign example

Your campaign, before the first click.

From a local search to a booked visit.

Choose a spend. Follow the records. Approve the next step.

  1. Inquiries0
  2. In the area0
  3. Visits booked0
See the people and records 0 records

Lead records

Run the scenario to populate the records.

How the numbers work
Ad spend$0
Inquiries0
Booked inspections0
Potential quoted work$0
  1. Plan ready.

Each $120 of ad spend creates one inquiry, or each $80 creates one store order. The focused audience qualifies four out of every five records; the broad audience qualifies one out of two. Two of every three eligible service leads convert after your approval. Store orders convert unless marked returned.

Each inspection opportunity starts at $8,500 of potential quoted work. Change the value to explore the pipeline. This is not booked jobs, collected revenue or profit. Rounded dollar displays. Deterministic rules, invented records and illustrative assumptions. These are not achieved client results.

The workflow, at a glance

See the cost of a qualified appointment.

  1. Choose the service area
  2. Review the inquiries
  3. Book the qualified visits
  4. Compare spend with booked work
The business behind this example